Student Project (College)
Task: 4,000 Written/Visual Brand Analysis Report
Brand chosen: Boohoo
Project Introduction: The aim of this report is to give the reader an insight on the brand Boohoo. It takes about the growth of the brand over the years. It further aims to understand how the brand wants to be perceived and how it is actually perceived by the audience. How Boohoo uses social media platforms and influencer collaborations to its advantage will also be discussed. It will further delve into the brand's shortcomings and will provide a creative output to solve the issue.
Thank you