Free系列是我与双马塑业从2021年开始合作的项目。
我们共同打造了一系列兼具实用性与独特性的厨房工具,以及一套全新的家族化语言。

FreeChop是其中一套产品。用于快速将肉菜切丁。
我们基于用户体验,重新思考了这类产品的本质。最终超越了需求和期望,由内到外完全重新打造了一款独特的产品。

在此更多阐述的是产品的设计思路和理念。
因为我们关注的不仅仅是它们看起来怎样,更是用起来怎样。

The Free series is a project that I have been working with China SHUANGMA since 2021.
We have jointly created a series of useful and unique kitchen tools, as well as a brand-new family language.

FreeChop is one of those products. For quick dicing of meat dishes.
We rethink the nature of such products based on user experience. Ultimately exceeding needs and expectations, a unique product has been completely recreated from the inside out.

The design ideas and thinkings of products are more elaborated here.
Because we pay attention to not only how they look, but also are they useful.
FreeChop
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FreeChop

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